Saturday, May 21, 2005
The Birth of a Successful Internet Business Part seven of ten -- Accepting Payment Through Processing Companies
Accepting payment through your website is an absolute essential part of doing business on the Internet. If you're not accepting online payments and processing orders online, you're losing a massive amount of business. Studies have shown, you can increase your online sales up to 400% simply by accepting credit cards. In addition, by offering a combination of payment options, you can increase your sales even further. With today's advanced technology, you can start accepting payment through your website almost instantly (depending on the service you select). Preparing your website to process orders online can be as simple as pasting some HTML code within your web page.
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Saturday, May 14, 2005
The Birth of a Successful Internet Business Part Six of ten -- Designing Your Website
When preparing to design your website, you must first decide on your website's focus.
If you're designing a mini-site, your website should focus on one particular product. However, content sites are a bit different. If you're developing a content site, your site should focus on a subject on which you have a great deal of knowledge. And, should relate to your products or services. In addition, your images, ezine and content should also relate.
When you begin designing your site, your top priority must be your products. If your potential customers can't find your products, you're not going to make any sales. It's that simple. Every part of your website should have one specific purpose -- to lead your potential customers to your products.
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If you're designing a mini-site, your website should focus on one particular product. However, content sites are a bit different. If you're developing a content site, your site should focus on a subject on which you have a great deal of knowledge. And, should relate to your products or services. In addition, your images, ezine and content should also relate.
When you begin designing your site, your top priority must be your products. If your potential customers can't find your products, you're not going to make any sales. It's that simple. Every part of your website should have one specific purpose -- to lead your potential customers to your products.
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